Now’s the time to register for tomorrow’s (Tuesday, May 19, from 12 PM-1 PM EST) complimentary one-hour webinar, “Website Optimization for Demand Generation and High ROI.”
At this point, we've covered all of the static parts of a website required to make it a successful demand generation tool: Exceptional branding reinforced by well-organized information and relevant high-quality content — all expressed in a sharp, compelling design.
Nine times out of 10, when I'm talking to someone about improving their website, design is where the conversation begins. But design is rarely the main problem.
You may have heard about the importance of high quality content for Search Engine Optimization.
It's easy to get hung up on what your website looks like, but is that what your visitors care about most?