Local companies are a good example of advertisers whose paid search goals include receiving phone calls. A recent study showed that 70% of mobile searchers call a business directly from search results.
Website owners and webmasters are always looking for ways to improve their site’s visibility in the search engines, but 2011 became the year the media pulled back the curtain and revealed to the public how many companies were improving their search rankings through some questionable SEO tactics.
Greetings Bloggers! Hope everyone’s week is going well. Lately, I’ve been hearing a lot of buzz on the debate between GooglePlus and Facebook so I wanted to put my 2 cents on here as well.
Until recently, most social networking sites were either completely closed off to search engines or were simply ignored by them. If Google did show some social media results in the past, they were typically very low on the search page (often as sub-items under another search result).