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Marketing

With the hopes of Spring just around the corner, it is time to do a little Spring cleaning and take back control of your PPC Campaign.

March 17, 2008 By tmcgovern 2 Comments

If your pay per click campaign has been running for awhile you probably have keywords and ads that have been added, paused, and deleted throughout your campaigns and adgroups. Your adgroups and keywords may no longer share that tight alignment that you (and Adwords) had hoped for. So what is one to do about it? […]

Filed Under: Search Engine Marketing Tagged With: marketing, online marketing, Paid Search, pay per click, PPC

Got Secret Sauce?

November 1, 2007 By treske Leave a Comment

We’ve all had it if we’re lucky – that unforgettable dining experience. Impeccable service, a creative menu, an entrée that captured the imagination of the palette.

Filed Under: Internet Marketing Strategies Tagged With: Content, Email Marketing, Lead Nurture, marketing

Marketing Sherpa B2B Demand Generation

October 14, 2007 By treske 1 Comment

Nowspeed just got back from the Marketing Sherpa B2B Demand Generation conference. As a sponsor and participant, I was interested in the emphasis on top challenges marketers are facing in B2B demand generation. Here’s a quick take:

Filed Under: Email Marketing, Internet Marketing Strategies, Lead Nurture, Search Marketing Tagged With: marketing

Internet Marketing Insights

September 27, 2007 By dreske Leave a Comment

After working on Internet marketing programs for over 12 years I’ve learned a lot about using the Web to effectively achieve marketing goals. In this Blog my goal is to share these learnings and interact with other’s experiences to make this a powerful resource for any marketer who wants to improve their marketing results.

Filed Under: Search Marketing Tagged With: Blogging, Blogs, emarketing, marketing, PPC, SEO, Social Media White Papers

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