Learn how to write the best Google AdWords ad copy in this blog post. See ad copy best practices for technology companies here.
Learn how to use Google AdWords scripts to optimize paid search performance in this Nowspeed blog post. Start using AdWords scripts.
Google has rolled out a new ad extension called Click-to-message ads. This new ad extension allows potential customers to reach you via a SMS Text message sent directly from their mobile device to yours.
Local companies are a good example of advertisers whose paid search goals include receiving phone calls. A recent study showed that 70% of mobile searchers call a business directly from search results.