Is Your Website Optimized for Lead Generation

If you haven’t redesigned your website in a few years, chances are your best potential customers are unimpressed with it now. After all, their browsing behavior has changed with the evolution of social networks and mobile technology. Adjusting your website accordingly can result in a significant uptick in revenue. This could be as simple as a cosmetic refresh, or as complex as a re-branding, re-architecture and re-functionality project.

Your situation is unique, and making the right changes to your website begins with a careful analysis of your current website’s strengths and weaknesses. This 15-page eBook provides a framework for this analysis. It will help you decide when it’s the right time to redesign, and what investments in what order will lead to the greatest ROI. This comprehensive self-assessment tool covers:

  • Branding & Messaging
  • Information Architecture
  • Copywriting & Content
  • Design
  • Landing Pages & Lead Capture
  • Functionality & Coding
  • CRM Software Integration
  • Content Management Systemsa

There’s a tremendous opportunity to reap significant rewards by developing and implementing a lead-generation-focused website strategy. Go ahead. Download this free eBook and take advantage of that
opportunity today.

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