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Landing Pages

Why is it important to have an effectively designed landing page?

February 10, 2012 By mlynn Leave a Comment

Do you know why it is so important to have effectively-designed landing pages for your Internet marketing programs? In many instances, an effective landing page may be the deciding factor whether your marketing programs are successful or not.

Filed Under: Internet Marketing Strategies, Landing Pages, Lead Nurture

Simple Solutions to Better Measure Paid Search Performance in Google Analytics

May 5, 2010 By dreske Leave a Comment

If you are a seasoned Google AdWords and Analytics user, you’ve probably seen that the clicks from your paid search programs usually don’t match up to the number of visits in Analytics. Why not?

Filed Under: Internet Marketing Strategies, Landing Pages, Online Advertising, Search Engine Marketing, Search Marketing, Web Analytics, Web Design, Website Optimization Tagged With: Google AdWords, google analytics, google content network, Landing Pages, urchin, website analytics

5 Ways You Can Social Media Optimize Your Website Today

February 18, 2010 By jbarton Leave a Comment

A few weeks ago I conducted a webinar entitled, “How to Social Media Optimize Your Website”, where I provided a short list of ideas for enhancing websites by making them more social media friendly:

Filed Under: Blogging, Branding, Internet, Internet Marketing Strategies, Landing Pages, Social Media Marketing, Web Analytics, Web Design, Website Optimization Tagged With: Social Media for B2B Demand Generation Series, Social Media White Papers, Social Web, Website Optimization

Is Your Website Optimized for Demand Generation? Landing Pages & Lead Capture: Post 9 of 9

February 9, 2009 By jbarton 1 Comment

Your landing pages should be exceptional. Why? Because they’re where your marketing dollars become real ROI as leads or transactions, or don’t.

Filed Under: Direct Marketing, Internet, Internet Marketing Strategies, Landing Pages, Marketing, Web Design, Website Optimization Tagged With: Demand Generation, Landing Page, Landing Pages, Website

Is Your Website Optimized for Demand Generation? Landing Pages & Lead Capture: Post 9 of 9

February 9, 2009 By Nowspeed 1 Comment

Your landing pages should be exceptional. Why? Because they’re where your marketing dollars become real ROI as leads or transactions, or don’t.

Filed Under: Direct Marketing, Internet, Internet Marketing Strategies, Landing Pages, Marketing, Web Design, Website Optimization Tagged With: Demand Generation, Landing Page, Landing Pages, Website

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