Landing Pages

Why is it important to have an effectively designed landing page?

February 10, 2012 By mlynn Leave a Comment

Do you know why it is so important to have effectively-designed landing pages for your Internet marketing programs? In many instances, an effective landing page may be the deciding factor whether your marketing programs are successful or not.

Simple Solutions to Better Measure Paid Search Performance in Google Analytics

May 5, 2010 By dreske Leave a Comment

If you are a seasoned Google AdWords and Analytics user, you’ve probably seen that the clicks from your paid search programs usually don’t match up to the number of visits in Analytics. Why not?

5 Ways You Can Social Media Optimize Your Website Today

February 18, 2010 By jbarton Leave a Comment

A few weeks ago I conducted a webinar entitled, "How to Social Media Optimize Your Website", where I provided a short list of ideas for enhancing websites by making them more social media friendly: