Do you know why it is so important to have effectively-designed landing pages for your Internet marketing programs? In many instances, an effective landing page may be the deciding factor whether your marketing programs are successful or not.
Landing Pages
Simple Solutions to Better Measure Paid Search Performance in Google Analytics
If you are a seasoned Google AdWords and Analytics user, you’ve probably seen that the clicks from your paid search programs usually don’t match up to the number of visits in Analytics. Why not?
5 Ways You Can Social Media Optimize Your Website Today
A few weeks ago I conducted a webinar entitled, “How to Social Media Optimize Your Website”, where I provided a short list of ideas for enhancing websites by making them more social media friendly:
Is Your Website Optimized for Demand Generation? Landing Pages & Lead Capture: Post 9 of 9
Your landing pages should be exceptional. Why? Because they’re where your marketing dollars become real ROI as leads or transactions, or don’t.
Is Your Website Optimized for Demand Generation? Landing Pages & Lead Capture: Post 9 of 9
Your landing pages should be exceptional. Why? Because they’re where your marketing dollars become real ROI as leads or transactions, or don’t.