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Web Analytics

Thoughts on Google Instant

September 27, 2010 By dreske Leave a Comment

Google Instant is a hot topic.  Designed as an enhancement to show results as you type when you are logged into a Google property, it is predicted to save 2-5 seconds per search and provide instant results as the screen changes right before your eyes.  http://www.google.com/instant/ Both our clients and internal teams have talked about […]

Filed Under: Search Engine Marketing, Search Marketing, Web Analytics Tagged With: google adwords google instant, Google Instant, PPC impressions, search results

Google Webmaster Tools – A Quick Introduction to the GWT Dashboard

May 26, 2010 By dreske Leave a Comment

Back sometime in 2007, Google was continually rolling out new features into what is currently known as Google Webmaster Tools. Over the years Google Webmaster Tools ( GWT ) kept providing more insight into what Google knows about your website including search and link stats, found issues, and even site performance metrics. This post is […]

Filed Under: SEO, Web Analytics, Website Optimization Tagged With: Google Webmaster Tools, GWT, SEO Improvement

Simple Solutions to Better Measure Paid Search Performance in Google Analytics

May 5, 2010 By dreske Leave a Comment

If you are a seasoned Google AdWords and Analytics user, you’ve probably seen that the clicks from your paid search programs usually don’t match up to the number of visits in Analytics. Why not?

Filed Under: Internet Marketing Strategies, Landing Pages, Online Advertising, Search Engine Marketing, Search Marketing, Web Analytics, Web Design, Website Optimization Tagged With: Google AdWords, google analytics, google content network, Landing Pages, urchin, website analytics

5 Ways You Can Social Media Optimize Your Website Today

February 18, 2010 By jbarton Leave a Comment

A few weeks ago I conducted a webinar entitled, “How to Social Media Optimize Your Website”, where I provided a short list of ideas for enhancing websites by making them more social media friendly:

Filed Under: Blogging, Branding, Internet, Internet Marketing Strategies, Landing Pages, Social Media Marketing, Web Analytics, Web Design, Website Optimization Tagged With: Social Media for B2B Demand Generation Series, Social Media White Papers, Social Web, Website Optimization

Google Analytics Adds New Features

December 10, 2009 By tmcgovern Leave a Comment

Google Analytics adds new features for better insight into your website’s data.

Filed Under: Web Analytics Tagged With: google analytics, new features

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