Unfortunately, that is not the case.
One of the best ways to prepare your leads to the buying stage is to have a well-planned lead nurture program. A lead nurture program is a series of emails that are sent to your prospects based on their actions. The goal is to educate your prospects on what they need to know about your company so they will be motivated buyers. By doing this, you will shorten your sales cycles and increase your sales conversions.
Download our free guide, “5 Simple Steps for Uncovering New Revenue with Lead Nurture“ and learn about the powerful actions you can take today to improve upon your lead nurture program.