Top Keywords Used to Drive Traffic & Leads for Wealth Management
Grow your wealth management firm with Nowspeed’s world-class digital marketing programs and learn how you can double or triple your visitors and lead flow! After reading the keyword research on this page, fill out the form for a free consultation, or learn more about our digital marketing services for wealth management firms.
Time to kickstart your Google Ads campaign with the most important part- effective and detailed keyword research. Whether you are a successful wealth management firm or a small business that just started yesterday, it is vital that you find the most relevant and highly searched keywords for your Google advertisements.
People are searching for related products and offerings every day, so the goal is to have your ad ranked at the very top of Google’s search results and we are here to help you get there!
Below you will find the industry keywords that have the highest monthly search volume. By targeting these keywords that are searched the most, you have an opportunity to serve your ads to many users who are actively searching about your industry on Google.
|revocable living trust||5400|
|special needs trust||5400|
|risk management plan||2900|
|creating a will||2400|
|living revocable trust||1900|
|capital gains tax calculator||1900|
|setting up a trust||1600|
|online tax preparation||1600|
|trusts and estates||1300|
|irrevocable living trust||1300|
|probate a will||1300|
|federal capital gains tax||1300|
|financial risk management||1000|
|project risk management||880|
The wealth management keywords with the highest search volume are “risk management”, “family trust”, and “irrevocable trust”, which are searched between 14,800 and 27,100 times monthly. These specific keywords and variations of these keywords should be included in your Google Ads campaign to generate the most traffic and visibility of your ads. Other top keywords include “risk management plan” and “risk strategy”. Since users are searching on these terms, it makes sense to structure your ads and landing pages to target their search queries.
It is important to not only bid on these top keywords, but to include them in your Google Ads copy as well. When you include the keywords that you are bidding on in your ad copy, you are more likely to attain a favorable Quality Score. Google’s Quality Score is a ranking system that determines the best ads to show with each search. Ads with a strong Quality Score will be shown more often, in higher positions, and at a lower cost. Including the keywords you bid on in your landing pages, as well as your ad copy, will also help to increase your Quality Score. By focusing on these top keywords in your industry, and including them in your bidding, ad copy, and landing page strategies, you will have a strong foundation for a successful Google Ads campaign.
See the full list of keywords, competitive industry insights, and learn how Nowspeed can dramatically improve digital marketing results in the wealth management industry!