Top Keywords Used to Drive Traffic & Leads for Jewelry Companies

Top Keywords Used to Drive Traffic & Leads for Jewelry Companies

Grow your jewelry company with Nowspeed’s world-class digital marketing programs and learn how you can double or triple your visitors and lead flow! After reading the keyword research on this page, fill out the form for a free consultation, or learn more about our digital marketing services for jewelry companies.

Top Keywords Jewelry Companies

Time to kickstart your Google Ads campaign with the most important part- effective and detailed keyword research. Whether you are a successful jewelry company or a small business that just started yesterday, it is vital that you find the most relevant and highly searched keywords for your Google advertisements.

People are searching for related products and offerings every day, so the goal is to have your ad ranked at the very top of Google’s search results and we are here to help you get there!

Below you will find the industry keywords that have the highest monthly search volume. By targeting these keywords that are searched the most, you have an opportunity to serve your ads to many users who are actively searching about your industry on Google.

Keyword  Monthly Searches
engagement rings 823,000
rings 673,000
jewelry 368,000
diamond 301,000
wedding rings 301,000
jewelry stores 246,000
necklace 135,000
mens wedding bands 135,000
bracelet 110,000
diamond rings 110,000
gold chain 110,000
jewelry stores near me 110,000
earrings 90,500
rose gold engagement rings 90,500
diamond earrings 74,000
gemstones 60,500
jewelers 60,500
pearl necklace 60,500
wedding ring sets 60,500
engagement rings for women 60,500
vintage engagement rings 60,500
charm bracelets 49,500
diamond necklace 49,500

The jewelry keywords with the highest search volume are “engagement rings”, “rings”, and “jewelry”, which are searched between 368,000 and 823,000 times monthly. These specific keywords and variations of these keywords should be included in your Google Ads campaign to generate the most traffic and visibility of your ads. Other top keywords include “wedding rings” and “jewelry stores”. Since users are searching on these terms, it makes sense to structure your ads and landing pages to target their search queries.

It is important to not only bid on these top keywords, but to include them in your Google Ads copy as well. When you include the keywords that you are bidding on in your ad copy, you are more likely to attain a favorable Quality Score. Google’s Quality Score is a ranking system that determines the best ads to show with each search. Ads with a strong Quality Score will be shown more often, in higher positions, and at a lower cost. Including the keywords you bid on in your landing pages, as well as your ad copy, will also help to increase your Quality Score. By focusing on these top keywords in your industry, and including them in your bidding, ad copy, and landing page strategies, you will have a strong foundation for a successful Google Ads campaign.

See the full list of keywords, competitive industry insights, and learn how Nowspeed can dramatically improve digital marketing results in the jewelry industry!