New SEO Strategy and Website Overhaul Drive 873% Increase in Organic Search Traffic
A lackluster website with little SEO weight. The notable nonprofit, dedicated to raising public awareness of wildlife conservation...
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A lackluster website with little SEO weight. The notable nonprofit, dedicated to raising public awareness of wildlife conservation, knew it had to change to get its message out.
Nowspeed was hired to get the job done – and we did. A thorough audit revealed several areas that left significant room for improvement. First of all, the messaging on the website was unclear and didn’t align with the nonprofit’s overall mission. That, in turn, rendered any keywords ineffective.
Along with a website design and content overhaul, Nowspeed conducted in-depth keyword research and implemented strong technical SEO with a content optimization strategy to start driving more organic traffic to the site. Nowspeed also added Spanish keywords to capture the full potential of the nonprofit’s audience.
Shortly after the launch of the new website, featuring vibrant colors and a user-friendly layout, there was a sharp rise in traffic. As a result of Nowspeed’s targeted SEO strategy, Q1 of saw the following year-over-year results:
- Total traffic increase: 63%
- Organic traffic increase: 873%
We're always excited to dig into the details of your company and what strategy can help you meet your goals. So let's talk and lay out a plan for success!