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Simple SEO Tools to Diagnose Your Website

March 9, 2012 By tmcgovern 3 Comments

There are days where I feel like somewhat of an auto mechanic; instead of being asked to provide a diagnosis on a car that is in need of repair, I am asked to repair websites that have been neglected and just never had the basic maintenance done.

Filed Under: Search Engine Marketing, SEO Tagged With: Search Engine Optimization, SEO, SEO Improvement

You Have a Very Useful Web Analytics Tool, But Are You Using It?

February 14, 2012 By tmcgovern 1 Comment

Whenever I ask an online marketing manager what they are doing for Web Analytics, I get the same reply: “Oh, we have (insert product name here, usually ‘Google Analytics’)”.  This is a fine response, but it doesn’t really answer the question of “What are you doing (or not using) for Web Analytics”.  A better reply […]

Filed Under: Internet Marketing Strategies, Web Analytics Tagged With: google analytics, Google Webmaster Tools, Omniture, Web Analytics, Website Optimization

Scary SEO Tactics Revealed

October 28, 2011 By tmcgovern 1 Comment

Website owners and webmasters are always looking for ways to improve their site’s visibility in the search engines, but 2011 became the year the media pulled back the curtain and revealed to the public how many companies were improving their search rankings through some questionable SEO tactics.

Filed Under: Internet Marketing Strategies, Marketing, Search Engine Marketing, SEO Tagged With: Search Engine Marketing, Search Engine Optimization

Why Buy Marketing Services from an Internet Marketing Agency?

October 28, 2011 By tmcgovern 4 Comments

Are you asking yourself “Should we buy online marketing services from an agency, or hire/train our own in-house person?” This is a great question that cannot be answered without first considering the following: Can we find one person to perform all the online marketing services we could get from an Internet marketing agency? Almost certainly […]

Filed Under: Internet, Internet Marketing Strategies, Marketing, Online Advertising Tagged With: Email Marketing, online marketing, PPC, SEO

Google Analytics Adds New Features

December 10, 2009 By tmcgovern Leave a Comment

Google Analytics adds new features for better insight into your website’s data.

Filed Under: Web Analytics Tagged With: google analytics, new features

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