Situation and Goals:
The client needed a microsite designed and developed quickly for a new product launch.
- Designed a high profile microsite that adheres to corporate branding guidelines and communicates benefits of the new product line.
- Incorporated best practices for brand awareness and resource download capabilities by:
- Including a social media feed to present new product ‘buzz’ in real time.
- Clearly displaying downloadable webinars, white papers, data sheets.
- Promoting a free consultation on every page.
Nowspeed and the client worked together to streamline the process with minimal revisions and launched the microsite on time.