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Data Client

Situation and Goals:

Our client wanted to increase their visibility on a specific set of highly competitive data management terms.

Optimization Technique:

Nowspeed’s PPC approach was to take the offer and create two campaigns that targeted an audience where the data management keywords and the Oil & Gas vertical overlapped.

Results:

PPC Traffic – The campaign generated over 5,000 clicks at a low average CPC. Lead Generation – The offer generated hundreds of leads at a conversion rate of 8.3%, which was 377% higher than the conversion rate of the other PPC campaigns for this client.

 

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399 Boylston Street, 6th Floor
Boston, MA 02116

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PO Box 1514
Westborough, MA 01581
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