Last Thursday, February 12, I had the pleasure of attending my first tweet-up at Boston’s Twestival in Cambridge, organized by Justin Whitaker (AKA @justinmwhitaker.) The event took place in 175+ cities around the world and helped raise money for charity:water.
According to Twitter, the Boston event sold 124 tickets and raised $3,855. According to attendees, the event was promoted almost exclusively via Twitter.
This is a great example of just how powerful a social media communications channel such as Twitter can be when used to help others. This went well beyond self-promotion and information exchange. This was Twitter helping to bring together a community of people to raise money for a worthy charitable cause.
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